Importance of Customer Reviews and Maintaining on E-Commerce

According to the reports from Advances in Economies and Business, more than 80% of viewers only buy products from the site after reading the customer reviews. If the reviews are negative, then they refrain from buying the product. In this sense, it is clear that product reviews are important for both buyers and sellers. No matter how big or small the e-commerce site is customers reviews are important and to maintain it positively. One of the biggest benefits e-commerce sites have is the increase in the purchase of the products from the consumers, especially if the reviews are positive. Hence, it becomes important for the marketer or social media handling team of the website to keep the reviews positive and engaging.

One of the best examples is the Whaaky.com where you can check how positive reviews about the service and products have helped to gain more sales of the site. Like this, there are other well-known e-commerce sites that have earned good traffic and sales after receiving good customer reviews.

Impact of Customer Reviews on Traffic:

Having customer reviews on site work as an added advantage because it increases the traffic on the website. As more and more positive reviews come in, it gives fresh content for Google because it stands against the generic content. So this will certainly help the retail site to get unique traffic.

Helps in Gaining Customer’s Trust:

For e-commerce sites, gaining customer trust is very important that helps in pushing the business ahead. Having genuine review on the site is like customers getting satisfied with the products and the service offered. Many e-commerce sites present positive reviews on top to give credibility to the product.

About Whaaky.com:

Owned by Trade2Online Pvt Ltd, Whaaky.com is a popular online shopping destination. It works as the deal site where deals go online on a daily basis. These deals are available from popular offline retailers across the country. From mobile and gadgets to apparels and fashion wears, Whaaky.com deals with all products

Read More – Top 3 Ways on Driving Customers with Hot Deals and Discounts

Top 3 Ways on Driving Customers with Hot Deals and Discounts

Offers, coupons, discounts and some hot deals are the best way to drive customers towards the site. In fact, it is the most successful method used during festivals for more sales and gain traffic. Offering some hot deals on the regular basis could prove a powerful weapon and gain loyal customers.

However, if used the deals haphazardly, then it can prove loss or even your site may lose some customers. In this article, we will review 4 ways on using the hot deals methods rightly that can offer good success for the website.

1. Using the Hot Deals method on right time:

You can either offer hot deals on the daily basis, weekly or monthly basis, depending on the products you deal and traffic you earn. Decide the right time for the deals you want to offer to the customer, so your customers will get the best deals.

2. Email/Newsletter with Subscription Offer:

Email/Newsletter is the best way to update your customers or site visitors for the hot deals or subscription offers. You can provide offer in exchange for visitors’ email addresses and increase the change of conversion. Updating your customers about the latest hot deals on new products will induce them to visit for shopping and buy their favourite products.

3. Offer Deals on various products:

Restricting your deals with limited product will drive away the customers. So offer discounts and hot deals on various products including electronics, accessories, footwear, etc. You can even offer combo products under the deal like the way Whaaky.com offers. Woodland Shoe with HD Action Camera, Powerbank with earphone, and such other offers.

About Whaaky.com:

Owned by Trade2Online Pvt Ltd, Whaaky is a popular online shopping destination. It works as the deal site where deals go online on a daily basis. These deals are available from popular offline retailers across the country. From mobile and gadgets to apparels and fashion wears, Whaaky.com deals with all products

Read Also – Avail branded products under best deals at Whaaky.com

3 SEO Failings Online Retail Stores Follow

When it comes to optimizing e-commerce website with SEO, there is a lot of attention need to be given. It is highly different from optimizing a brochure website or online magazine, but the principles remain the same.

You need to invest wisely on the SEO for your e-commerce website when it is entirely ready to go online and customers start visiting your site for purchase. However, in many cases, SEO tactics can fail miserably if not done with right strategy. Both the e-retail site owners and SEO professional need to work upon certain tactics to avoid any failure that could lead to loss of organic traffic.

Let us now check 3 common SEO failings that effects e-commerce websites traffic:

1. Using of Product Description provided by the Manufacturer:

When it comes to posting description of the product, site owner needs to be careful. The content should be SEO friendly and should provide all the information with the use of right keywords. Manufactures providing content aren’t unique, so you need to make it unique and readable. Hire a SEO content writer who can offer quality product description.

2. Ignoring the Keyword Research:

Keyword is an important part of product description and a content without keyword isn’t fruitful. You need to do a good research using keyword tools that will offer some good result of special keywords. Rightly using the keyword and writing the content as per the products will certainly help in getting SEO result right.

3. Non-Optimizing of Images:

For e-commerce websites, image optimization is very important, which are missed by e-commerce sites. Image optimization is very important to get the good ranking on the search engine and traffic. Hiring a professional SEO team is important who can handle the image optimization and other aspects of e-commerce site SEO.

About Whaaky.com:

Owned by Trade2Online Pvt Ltd, Whaaky is a popular online shopping destination. It works as the deal site where deals go online on a daily basis. These deals are available from popular offline retailers across the country. From mobile and gadgets to apparels and fashion wears, Whaaky.com deals with all products

Boom your E-commerce sales from Negative Reviews to Positive

One of the biggest fears of any e-commerce web owner is of getting negative reviews on services offered. Negative reviews can affect your business reputation and also bring down your website ranking. Whether you are just a start-up or established entrepreneur, having positive reviews is highly essential. This also helps in getting loyal customers. This will also give confidence in approaching the customers for business purpose. More than 97% of online buyers find online reviews important that pitches them for using the service.

So if your website has some negative reviews then turning them positive is the best way to do the business.

Here are some ways to bring down the negative reviews and turning them into positive ones:

• Get Negative Reviews Addressed Quickly:

Once you notice that there are negative reviews about your service and product on different portals, then it’s time to address them quickly. Keep an eye on social media and review portals to check if there are any negative reviews posted by customers. If yes, address the concern to the customer and ask to delete the negative reviews.

• Prompt Approach:

If one of your customers isn’t happy with the product or service from your, then get it addressed instantly and solves the problem ASAP, rather the situation getting escalated. This also creates positive approach from customers towards your service or product.

• Show off your Professional side:

Attending the concerns and working on the negative reviews instantly is the best way to ensure that customers are happy. This also shows professionalism from your end. Don’t make excuses or insult customers. Instead, try to solve the problem instantly.

• Use Online Reputation Management Solution:

The main aim of using online reputation management service is to clear all the negative reviews online and create positive thoughts among customers. Hire online reputation management team that will help in creating positive impact in the market for the product.

About Whaaky.com:

Owned by Trade2Online Pvt Ltd, Whaaky is a popular online shopping destination. It works as deal site where deals go online on a daily basis. These deals are available from popular offline retailers across the country. From mobile and gadgets to apparels and fashion wears, Whaaky.com deals with all products.

Read More : 3 Major E-Commerce Trends you will witness in 2018

Using About Us Page to Build Trust among First Time Visitors

When a visitor visits your site, the first question that arises is whom does this site belongs to? This is when About Us matters the most because the page provides complete information about the company and products available. For first time visitors, this matters the most because they want to know whether the brand they are dealing with are professionals or not.

Reason behind the Page:

In recent times, there have been cases where online sites turned out to be fraud in terms of fake products and service. Scams have become common in e-commerce sites and so buyers need to be cautious about the scam. Some shoppers have practical concerns about the company’s base, shipping process and how products are offered. Many also have concerns that the personal information provided are completely safe.

The About Us page should also provide physical address and contact number, to ensure that buyers can contact them easily. This certainly creates enough comfort among buyers to shop without any fear.

Showing Credibility:

Usually scammers don’t upload pictures which can land them into problem. Genuine e-commerce companies upload original photos that assure the company works with rightfully. If the website deals with accessories, then the site will provide original images of making and other details. Moreover, the deals and discounts are genuine. Check Whaaky.com that offers genuine offers on products on regular basis.

Creating well described About Us page is certainly the best way to bring more originality to towards the company.

About Whaaky.com:

Owned by Trade2Online Pvt Ltd, Whaaky is a popular online shopping destination. It works as deal site where deals go online on a daily basis. These deals are available from popular offline retailers across the country. From mobile and gadgets to apparels and fashion wears, Whaaky.com deals with all products.